Worldhotels has become one of the first hotel groups to enable its member hotels to display their real time rates and availability in relevant search listings on Google Maps and on related Google Place pages.
The new feature is available as a pay-per-click advertising module connected with the group?s booking engine Resmaster which is powered by Trust International, a global CRS for hotel chains and representation companies.
Google's service allows users to simply enter their desired arrival and departure dates in Google Maps and find the best prices and check availability in real time. The Worldhotels Resmaster system enables independent hotels to display the pricing information of their own website next to the prices of advertisers such as online travel agencies and drive potential bookers directly to the hotel?s own booking engine.
The service is available now on Google Maps and Google Place pages on many of Google?s domains in the Americas, Europe and Asia.
?We are proud to be the first hotel group to be able to offer this revolutionary new functionality to our hotels together with Trust International,? said Robert Hornman, Managing Director of Worldhotels. ?This valuable tool will drive qualified traffic to the websites of our hotels.?
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